Ford and Honda drop out of SEMA, VW jumps in

Two of the major automaker exhibitors at SEMA, Ford and Honda, are dropping out of the present this year. This arrived in an announcement from SEMA, to begin with noticed by The Push. As these types of, the automakers would not have their shows on the floor. With that getting stated, it truly is probable the providers will even now announce things at a comparable time as the display, like some have with other massive car shows.

In simple fact, a representative from Ford claimed that we can continue to assume to see stuff from the organization all over SEMA. Especially, the consultant explained, “Ford will nonetheless have a presence at SEMA, but instead of our common shows, we seem ahead to showcasing our profitable portfolio of automobiles in decide on shows at the display and digitally on-line. We will share extra particulars nearer to SEMA.”

We have also achieved out to Honda for comment, but have not acquired a reply at the time of crafting. We will update this article if we listen to again.

Still, the two corporations pulling out their official shows is really stunning, considering the fact that both automakers have experienced a large footprint at SEMA. Ford in unique has had their exhibit sq. in the middle of one of the main halls at the present, and the company generally displays several autos crafted by collaborators. Honda has also exhibited numerous of their vehicles customized by associates as very well as autos and components from their motorsports and accessories divisions. Continue to, as Ford observed, there will be vehicles from them at other displays, and we hope quite a few Honda designs will show up in the course of, too.

SEMA stated that the house vacated by the automakers will supply locations for other current exhibitors to broaden into, this kind of as manufacturers from GM, Stellantis, Toyota and Nissan. And Volkswagen will be coming again to the exhibit with official presence. The organization has in the earlier experienced some SEMA publicity.

As for the determination, a VW consultant told us: “We considered it was a great prospect to exhibit the aftermarket opportunity with our newly released and freshened overall performance styles and also to demonstrate some fascinating extensions for our burgeoning assortment of activity-utility vehicles.”

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