Cadillac applies to trademark Ascendiq and Escalade IQ

Let’s commence with what we know. Previously this thirty day period, CarBuzz found trademark purposes Cadillac submitted to many agencies in the U.S. and Europe to reserve the names Vistiq, Lumistiq, and Escalade IQL. Now, in advance of the month is out, CarBuzz has uncovered a different pair of trademark applications that Cadillac has submitted to attain unique rights to the names Ascendiq and Escalade IQ. Sticking with what we know, the suffix -iq, as in Lyriq and Celestiq (pronounced “ik,” not “eek”), suggests Cadillac’s coming lineup of battery-electric motor vehicles. That begins with the Lyriq crossover early future yr, then the Celestiq flagship sedan in 2023 (pictured). The all-electrical Escalade is owing by 2025. We think an Escalade IQ and a longer variation called the Escalade IQL will be battery-electric powered twins for the latest ICE-run Escalade and Escalade ESV.

They are a few of the 6 electrified autos we are anticipating from Cadillac by the conclusion of 2025. Going on to what we suspect, two of the other a few are crossovers, the final has only been referred to as a “lower-roof” EV. In July 2020, GM utilized to trademark the names Symboliq and Optiq. It experienced been considered that these would be the two coming crossovers, but a look at with the United States Trademark and Patent Business office showed both of those emblems lifeless at the time of composing. GM does have an open manufacturer mark software for “optiq,” but it truly is not categorized with motor autos, it’s for a downloadable software package application.

As we’ve written many moments right before, USPTO programs will not imply we are going to at any time see the name or item staying used for. With that out of the way, we do have three remaining mysterious Cadillac motor vehicles and three names: Vistiq, Lumistiq, and Ascendiq. We also have a issue: Will this be too much iq? Numerous of us have applauded makes abandoning alphanumerics on their vehicles for appropriate names mainly because it could ultimately indicate very clear distinctions amongst one particular car and an additional. If all the names are going to pull from the very same or identical phonemes, this could conclude up currently being like conference 5 siblings named Barry, Mary, Terry, Larry, and Gary. And we know how jokey and cruel that can get. So keep tuned.

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